Social and Cognitive Pharmacy
Theory and Case Studies
Parastou Donyai, Lecturer in Pharmacy Practice, University of Reading, UK.
Social and Cognitive Pharmacy is a practical handbook for learning and teaching sociology and psychology, and applying this to pharmacy practice. It will be of great benefit to students of pharmacy, postgraduate pharmacists and academics.
This book explains the relationship between the principles, methodologies and theories of the social and behavioural sciences and their application to pharmacy practice. The theories and methodologies outlined in the first six chapters are related to pharmacy practitioners' efforts to counter prescribe, promote good health, and to help patients with prescribed medicines through effective use of communication.
Pharmacists powered with relevant behavioural know-how can be reasonably expected to contribute to improving people's experience of health and illness through behavioural-change interventions.
This book is written using an outcomes-based approach and contains 15 case studies and a glossary. Throughout the book and in particular with the case-study chapters, the text begins by describing what a student or practitioner should know, understand and be able to demonstrate after working through the chapter.
Social and Cognitive Pharmacy is an easy-to-use textbook for students and lecturers to understand how to apply the relevant psycho-social knowledge to everyday pharmacy issues.
Social and Cognitive Pharmacy is also available as an ebook.
2. The Generation of Pharmacy-related Sociological and Psychological Knowledge
3. Underpinning Psychological Theories
4. Psychological Models of Health Behaviour and Behaviour Change
5. Psychological Models of Illness Behaviour and Behaviour Change
6. Communicating for Effective Outcomes
7. The Patient Case Studies
8. The Research Case Studies
Mar-2013, American Journal of Health-System Pharmacy
"This is an excellent primer on improving the pharmacist-patient interaction, an area not often covered in pharmacy schools...The book is written in a way that makes it useful to both pharmacy students and experienced practitioners. The examples assist understanding and applicability. There is little question that use of the book along with practice in using some of the principles can improve the quality of pharmacy practice in all settings...There are no other books in print exactly like this one. This one has a British focus, but any U.S. pharmacist or pharmacy student would have little or no difficulty in understanding it. Pharmacists who internalize the concepts and theories presented here should become more valuable resources to their community or patient population."
Albert Wertheimer, Temple University School of Pharmacy, American Journal of Health-System Pharmacy, vol 70, March 2013
"Each topic it covers, such as social determinants of health, is explained in simple prose, as well as including informative figures, tables and graphs. In addition to this it also has sample examination questions to go through...All the examples and explanations are relevant to pharmacy, including patients compliance with their medication...as a student, this book is worth buying as it would be a helpful addition to the teaching in the pharmacy practice modules."
Charlotte Goodwin, British Pharmaceutical Students Association, October 2012